Hi, I'm Minha 👋
RSS FeedI study how people live, choose, travel and connect — and turn those observations into content, strategy and experiences.
China Market Researcher · Content Strategist · Travel Photographer · Hostel Industry Writer
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Recent Posts
China's New Travel Discovery Funnel: Why Hostel Visibility Now Starts Before Booking
How travel discovery in China is shifting earlier in the funnel, and what this means for hostel visibility, content strategy, and distribution decisions.
Coming to China? Don't Overpack 🇨🇳 4 Things You Actually Need
A short video for first-time visitors to China: four practical essentials to bring or prepare so you can travel lighter and avoid common packing mistakes.
China's Experience Economy Is Changing What Travelers Value in a Hostel
Industry analysis on how China's experience economy is reshaping hostel guest expectations, and how operators can adapt their positioning and value proposition.